Illuminating College

Raynice Illuminating College provides six systems of professional training for partners, including three-level offline lighting designer training courses, monthly small dealer training courses and online wechat group training courses. Product system training, terminal store image training, store management training, channel development training and marketing promotion training.

Lighting design training: carry out lighting design training for dealers every month, and regularly hold three-level certificate examination for lighting designers.

Terminal store image training: after the terminal store is put into use, the terminal store image trainer will provide terminal store image training for the store manager and the shop assistant, including: terminal store design style introduction, regional lighting description, product display and daily operation of the store.

Product training: after finishing the decoration of the terminal store, the regional manager will conduct product training for the shop assistant and the store manager. The training contents mainly include product features, selling points and introduction.

Storefront management process training: provide storefront management training for store managers and shop assistants. The training contents include: daily management of storefront, reception etiquette, customer entry guidance process, precautions for quotation, etc.

Channel development training: according to the actual situation of the region where the dealers are located, the planning department of Raynice analyzes the existing customer channels and expandable channels, and provides channel development programs to conduct on-site training through the network or regional managers.

Marketing promotion training: the planning department of Raynice develops the marketing plan, and the dealers carry out marketing promotion and various activities in the region according to the marketing plan, such as designer salon, different industry alliance activities, etc. Carry out detailed training on Scheme Implementation for store managers and clerks.